The "thought it was a gimmick" part is what I want to know more about. What changed for those 12 clients? Like did they actually say something to you after, or did you just notice they seemed more relaxed? I'm asking because a scalp rub feels nice in the moment for pretty much anyone, so that alone doesn't prove much. But if clients were specifically mentioning less headaches or sleeping better days later, that's a whole different story. What were you actually seeing and hearing that made you a believer?